North Carolina, USA

Marketing Case Analysis: Health Cruises Inc.

SKU: GPSMKT-0005

Tags: analysis, business, country risk, economic, finance, investment, marketing, operations, sales, strategy

Marketing Case Analysis: Health Cruises Inc.

$295.00

This is an undergraduate level analysis written for a Business Management Program course at a top-tier US private college. This paper, Marketing Case Analysis: Health Cruises Inc., represents my personal analysis combined with course knowledge and in-depth research. The report received top marks. This report could be used as a guide for research, a sample analysis for reference, or for direct reference with proper citation.

Word Count: 350-400

Excerpt:

Case: Health Cruises, Inc

Key Players: Susan Isom, DeForrest Young, Investor Board

Action Required: A decision is required within 48 hours. Key players must decide whether to:

Option 1: Abandon/Cancel the planned cruise

Option 2: Move ahead with cruise despite current insufficient booking numbers

Option 3a: Infuse $6,000 to acquire a projected 20 extra bookings prior to cruise

Option 3b: Infuse $15,000 to acquire a projected 40 extra bookings prior to cruise

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.

Necessary

Always Enabled

Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.

Cookie	Duration	Description
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.

Functional

Performance

Analytics

Others

error: Content is viewable only and Copyright protected by law. For reprints or sourcing, please contact me. Thank you.

Marketing Case Analysis: Health Cruises Inc.

Marketing Case Analysis: Health Cruises Inc.

Related products